Our Vision is to empower every child on earth to get the best start in life.
Our Mission is to create the best digital tools that inspire, educate, and activate children to become healthier and more active and hence proactively improve their physical and mental wellbeing.
Inactivity in children is a growing global epidemic with increased levels leading to increased risk of several physical and psychological issues.
For example, the imbalance between energy consumed from diet and exercise used through exercise, leads to a risk of becoming overweight and obese.
This can lead to a number of physical health problems including high blood pressure, type 2 diabetes, heart disease, osteoporosis and even some cancers.
There are also some significant effects on psychological and emotional health. Inactivity is known to contribute to the development of anxiety, depression, and low self-esteem.
So what is needed?
Current guidelines suggest that all children and young people should engage in moderate to vigorous-intensity physical activity for at least 60 minutes and up to several hours every day.
Phizifit is a digital tool that promotes physical activity by engaging children in fun, educational and challenging activities.
We currently have two products:
Phizifit for schools provides a platform for teachers to incorporate physical activity at school and home, linking to the school curriculum and allowing individualised assessments to truly understand each child’s progress.
Phizifit for home allows parents, carers and guardians to access activity programs that build their child’s physical abilities and therefore improve their fitness, emotional wellbeing and the development of important life skills such as tenacity and resilience.